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General News

14 March, 2025

Salvos’ Cyclone Alfred Appeal

The Salvation Army is calling on Australians to dig deep and give to its Cyclone Alfred Appeal in support of those displaced by the disaster.


Emergency workers help to clear debris off a Gold Coast road. Photo, Queensland Fire Department
Emergency workers help to clear debris off a Gold Coast road. Photo, Queensland Fire Department

The Cyclone Alfred Appeal is aiming to raise $5 million which will directly support the estimated hundreds of thousands of people expected to be impacted during this disaster.

The Salvation Army has released $600,000 immediately, made possible by the ongoing generosity of Australians to the Red Shield Appeal.

A spokesperson said The Salvation Army is grateful for the generous support of its partners, including Woolworths and The NAB Foundation, kick-starting the Salvos Cyclone Alfred Appeal to $1 million.

The Salvation Army Emergency Services (SAES) currently deployed teams in 9 evacuation centres across Queensland and New South Wales, to provide meals and other support.

Further SAES teams were put on standby, ready to be mobilised to provide emergency relief at evacuation centres across the region, working closely with Queensland and New South Wales state governments.

“We currently have teams that have deployed on the ground in Queensland and New South Wales, with more ready to go, supporting those devastated by Cyclone Alfred,” The Salvation Army’s Major Bruce Harmer said.

“We will remain in communities for the long haul, not just in the initial emergency response but throughout both short- and long-term recovery phases.

The Cyclone Alfred disaster is anticipated to have long term impacts, meaning The Salvation Army will employ its three phased approach to natural disaster response.

This begins with the Emergency Relief phase, which involves SAES teams and local Salvos providing meals and emotional support to those impacted by the disaster.

As the cyclone dissipates and the true nature of the devastation and loss becomes clear, The Salvation Army’s Recovery teams move into the Early Recovery phase, providing grants and emotional care to those impacted by the disaster.

This support continues into the Long-Term Recovery phase, as the Salvos partner with communities for as long as it takes for them to recover and get back on their feet.

“If you are able, give to our Appeal in support of the thousands who will be affected by Cyclone Alfred,” Major Harmer said.

To donate to The Salvation Army’s Cyclone Alfred Appeal, visit salvationarmy.org.au

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